Signing the Superstar: What Agencies Can Learn from Howie Roseman on Valuing Talent
agency strategytalent scoutingcontracts

Signing the Superstar: What Agencies Can Learn from Howie Roseman on Valuing Talent

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2026-02-18
9 min read
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Howie Roseman’s A.J. Brown remark shows why agencies must treat 'untradeable' talent as franchise assets. Learn valuation models and contract tactics.

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#agency strategy#talent scouting#contracts
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Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.

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2026-02-18T01:10:06.278Z